Here is the copy of the NSPCC advert we will be looking at on Friday :
That’s how easy it is to break a child’s arm
Jeremy was five when
his father first broke his arm.
He simply straightened out the tiny limb and broke the
bone like it was a pencil.
This happened on six separate ocassions.
Jeremy lived his childhood in fear: not knowing
what would set off his father’s rage, just
waiting to receive another beating..-
Some abused children
say the gaps in between are
worse than the abuse itself.
Every morning thousands of children in the UK are waking
up to
the abuse Jeremy experienced.
And still more are
living in neglect, knowing that they
will not have enough to eat, or that
they will have to look
after themselves.
This is how easy it is to stop
cruelty to children
If it makes you sick
to think about it, don’t miss this chance to do
something. Because there is a way you can stop abuse
and neglect, and you don’t even have
to leave you desk to
do it.
By giving a donation to the NSPCC from your pay packet every month with Give As You Earn, you will be supporting vital services that are helping to prevent child
cruelty and help those who have suffered it.
And it’s the most cost-effective way to
donate.
That’s because the company will match whatever you give up to £100 per month, and your donation is
taken from your salary before tax.
What all this means for a 22% tax payer is that if you
were to donate £15 per month, you’d effectively be paying £11.70, and the NSPCC
would get £30.
To support the
NSPCC through Give As You Earn please
contact Mathew O’Connell on extension 8466 or email Mathew.oconnell…….
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